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VISUAL MEDIA CASE STUDY

Make Your
Perfect Burrito

A process infographic designed to demonstrate how visual design can simplify procedural instructions and improve information retention.

AUDIENCE

General Consumers

PLATFORM

Illustrator

Make Your Perfect Borrito.png

THE CHALLENGE

Procedural instructions are often presented as large blocks of text, making them difficult to scan and follow quickly.

I wanted to create a visual guide that demonstrated how information can be organized into clear, manageable steps using illustrations, color coding, and visual hierarchy.

The goal was not to teach burrito-making specifically, but to demonstrate how instructional information can be transformed into a visually engaging learning experience.

THE SOLUTION

I designed a six-step infographic that breaks the process into logical stages.

Each step combines:

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Visual illustration

Clear action verbs

Concise supporting text

Sequential numbering

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Consistent visual hierarchy

This allows viewers to understand the process quickly without feeling overwhelmed by large amounts of information.

WHY A BURRITO?

Food preparation is a familiar process that makes it easy to demonstrate instructional design principles such as sequencing, chunking, and visual hierarchy without requiring prior subject knowledge.

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Research
Reviewed examples of food-service process graphics and instructional infographics.
Information Architecture

Organized the process into six distinct stages:

  1. Warm the Tortilla

  2. Layer the Base

  3. Add the Protein

  4. Load the Toppings

  5. Add Fresh Flavor

  6. Roll & Tuck

Visual Development

Created custom illustrations and established a color palette designed to:

  • Draw attention to each step

  • Maintain consistency

  • Support visual scanning

Final Design
Combined illustrations, typography, and layout into a cohesive instructional graphic.

DESIGN DECISIONS 

This project allowed me to explore how visual design can support learning and communication. While the subject matter is intentionally simple, the underlying design principles—chunking, sequencing, hierarchy, and visual reinforcement—are the same techniques used when developing instructional materials, job aids, and learning resources.

WHAT I LEARNED

This project allowed me to explore how visual design can support learning and communication. While the subject matter is intentionally simple, the underlying design principles—chunking, sequencing, hierarchy, and visual reinforcement—are the same techniques used when developing instructional materials, job aids, and learning resources.

SKILLS DEMONSTRATED

  • Information Design

  • Visual Communication

  • Instructional Graphics

  • Layout Design

  • Typography

  • Illustration

  • Adobe Illustrator

  • User-Centered Design

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